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Strategic Account Manager

Company: The Hathaway Group
Location: Dayton
Posted on: January 9, 2021

Job Description:

The Hathaway Group - Columbus/Dayton/Cincinnati, OH Part-Time Contract to Full-Time OpportunityThe Hathaway Group is a boutique public outreach agency whose clients include restaurant and retail brands, consumer packaged goods companies, and professional B2C services firms across the mid-west.We are looking for an energetic, creative, customer-focused project manager and content specialist with 3-5 years of experience who understands how to encourage engagement, execute projects, and grow revenue. This position will start with 30-hours per week contract engagement to give us both a chance to assess whether we're a good fit. In 120- to 150- days the position is expected to convert to full-time (35-40 hours per week + benefits).Our work time and space is flexible depending on the location of team members. Members of the team who are located 60+ miles from the company headquarters have the option of working from home Monday, Wednesday and Friday. Tuesday is a mandatory in-office day and will include staff meetings and one-to-ones. Thursday will be an in-office day every week for client meetings and staff collaboration on accounts. The company provides a secure, monitored laptop for out-of-office use, reimbursement of business meals and networking events, and a stipend for cell phone usage.Our office is located in downtown Dayton, in a renovated historic building. Our open office environment breeds conversation and collaboration. We offer free off-street parking in back our building, and we are convenient to wonderfully diverse downtown restaurants and events.For this position, we will require a minimum of 30 hours and maximum of 35 per week, preferably scheduled between 9am and 2pm with flexibility to increase hours as workloads and projects increase. Commission is paid on those sales leads generated by employees which become new accounts - however, this is NOT a sales position.This new team member will participate in staff and client meetings, develop processes, created the digital marketing department, and will be encouraged and rewarded for bringing new customers. We are looking for someone who will be a strong, long-term addition to our team and client partnerships.DESIRED EXPERIENCE

  • At least three years of experience in a professional copywriting, project or content management position.
    • At least 2 years of experience executing or creating signature events designed to enhance public perception of the brand or encourage donor/buying behaviors.
      • At least three years of experience in proofreading, editing, revising and enhancing client copy and marketing content for use in client marketing materials, on websites, and in digital marketing campaigns
        • A minimum of three years experience working with commonly used website content management systems, in particular WordPress.
          • Knowledge of basic HTML and CSS principles is not required but is a bonus if available.
          • Mastery of content management systems used by our team to upload text, photo, video and other files to client sites.You will have back-up and direction from others on the team. It is imperative that you possess ability to self-motivate, create and modify processes to ensure they are easy to follow and logical, be creative, problem-solve, and research options as necessary to ensure customer satisfaction and profitability.Employee Expectations & Responsibilities - General
            • A key member of project teams, often supporting multiple projects at once.
            • Thinks creatively and collaborates with cross-functional teams to execute client projects.
            • Interfaces with clients and team to develop project-specific timelines, monitor progress, and adjust items and deliverables as needed.
            • Applies established workflows and best practices to ensure quality and timely completion of account service deliverables.
            • Proactively identifies potential project-related risk and collaborates with team to understand and mitigate risks.
            • Identifies areas of improvement related to internal operating needs and collaborates to identify solutions.
            • Regular meetings with the president of the company to define initiatives and review current projects' status, deliverables and deadlines.
            • Creative Ideation and Program Definition
            • Communication and coordination with third-party vendors who may be working collaboratively on projects.
            • Reporting on client projects and achievements monthly. Reports occur at a pre-determined frequency using an in-house reporting tool in conjunction with appropriate analytics tools.Employee Expectations & Responsibilities - SPECIFICStrategic Communication
              • Aid in the development of Strategic Communication Plans including Digital & Social Media Plans, Event Execution, and Marketing.
              • Execution of the strategic communication plans for each client - to include all parts of the strategy.
              • Employee will be involved in directing and ensuring proper use of voice and messaging for the client.Relationship Management
                • Execution of Marketing Campaigns & PR Efforts
                  • Continuous content and campaign research to support client marketing goals via:
                    • social media
                    • email marketing
                    • media outreach
                    • digital/website content
                    • strategic events strategy
                    • Review, analysis, and extrapolation/explanation of collected digital analytics (Google/Constant Contact/MailChimp and others) for use in current and future projects
                    • Consultation with clients regarding campaign performance or specific initiatives clients wish to pursue (may result in the marketing manager taking initiative to execute the request or may require team discussion)
                    • Content creation for the writing of social media content, blog posts, articles, emails, and other marketing copy.Hiring Process:
                      • We will do a first step interview by phone to get more detail on your interests and skills. You can ask us a lot of questions to confirm you're still interested.
                      • At the second step, we'll meet in person and we'll provide you with a brief, straightforward test that assesses your skills (our clients depend on us for this).
                      • We'll complete our candidate interviews and notify you promptly about our next steps.
                      • To get started, please provide a resume, description of your background, why this position would be ideal for you and 5 samples of your work. Suitable ways to offer these items include:
                        • link to an online portfolio
                        • links to work that can be seen online
                        • via email to theresa@thgmarketing.com

Keywords: The Hathaway Group, Dayton , Strategic Account Manager, Executive , Dayton, Ohio

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