Sr. Inside Sales Rep.
Company: AlarMax Distributors
Location: Cincinnati
Posted on: March 10, 2026
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Job Description:
Job Description Job Description Senior Sales Representative
Location: Cincinnati, OH Reports To: Branch Manager About AlarMax
Distributors AlarMax Distributors is a leading wholesale
distributor of low voltage solutions, specializing in fire,
security, surveillance, access control, and AV products. With a
strong reputation for customer service, technical expertise, and
deep vendor partnerships, we support integrators, contractors, and
dealers with the tools they need to succeed. Position Overview The
Senior Sales Representative is a key frontline role responsible for
driving revenue growth within a branch territory. This position
partners closely with customers—security dealers, integrators, and
installers—to understand their project needs, recommend solutions,
and generate profitable sales. This individual is expected to lead
business development efforts, manage existing accounts, prospect
new business, and serve as a product/solutions expert across
low-voltage security, fire, access control, video surveillance,
networking, and related technologies. The Senior Sales
Representative is a visible ambassador of the branch and plays a
critical role in customer experience, supplier partnership, and
market growth. Key Responsibilities Sales & Business Development -
Meet or exceed monthly and quarterly revenue targets for assigned
accounts. - Prospect, qualify, and convert new customer
relationships for sustained branch growth. - Expand wallet share
within existing accounts through solution selling and product
recommendations. - Conduct outbound calling and follow-up
activities to generate new opportunities. - Develop and execute
sales plans aligned with branch priorities and market trends.
Customer Relationship Management - Serve as primary point of
contact for assigned customers, providing expert product guidance
and support. - Proactively understand customer project pipelines
and stocking needs. - Deliver responsive communication, solutions
support, and problem resolution. - Partner with operations and
inside sales to ensure seamless customer experience. Product &
Technical Expertise - Maintain working knowledge across low-voltage
security, fire, access, video, and related product lines. - Provide
product recommendations based on project specifications and
application requirements. - Participate in vendor trainings,
technology updates, and market education. - Support branch
demonstrations, customer events, and supplier promotions. Market &
Supplier Engagement - Collaborate with branch vendors and
manufacturer partners to drive joint opportunities. - Promote
supplier programs, pricing incentives, and new product
introductions. - Monitor competitive activity and market needs to
inform sales strategy. Reporting & Activity Management - Maintain
accurate CRM documentation of sales pipeline, key projects, and
follow-ups. - Provide sales forecasts and territory updates to
branch leadership. - Track performance against targets and KPI
expectations. Qualifications & Experience - 2-5 years of B2B sales
experience (distribution or product sales preferred). - Experience
in low-voltage security, fire alarm, surveillance, access control,
or similar technical industry strongly preferred. - Proven ability
to prospect and close new business. - Demonstrated
relationship-building, communication, and presentation skills. -
Strong organizational discipline with ability to manage pipelines
and follow-through. - Collaborative mindset with ability to support
branch teammates in a fast-paced environment. Personal Attributes -
Competitive, driven, and accountable. - Customer-focused with
strong service mindset. - Coachable, curious, and continuously
learning technology. - Confident communicator and solution-seller.
- Team-oriented and willing to lead by example. Success Measures
(First 6-12 Months) - Achieves assigned revenue and gross-profit
targets. - Grows total active accounts and increases wallet share
of existing business. - Develops trusted customer relationships and
improves retention. - Helps expand supplier engagement and branch
market visibility. - Becomes recognized as a solutions resource for
dealers and integrators. Career Path Successful Senior Sales
Representatives can advance into: - Executive Sales Representative
- Branch Sales Leadership - Key Account / Strategic Sales -
Regional Sales What We Offer - Competitive base salary plus
commission. - Full benefits package (medical, dental, vision,
401k). - Ongoing training and professional development. -
Opportunity to be part of a growing, customer-focused organization.
Compensation details: 25-32 Hourly Wage
PIa20d75ea56ba-25405-39824857
Keywords: AlarMax Distributors, Dayton , Sr. Inside Sales Rep., Sales , Cincinnati, Ohio